About Robbin, The Business of Tea Coach
I was first introduced to the business of tea in 1983. Tea has fascinated me since. I jumped right into the tea business with the intention to be part of the best.
I have been responsible for establishing new tea products under several national and regional brands. I have truly enjoyed this business. developing concepts that moved into projects through production and then onto the retail shelf.
Blending each on the bench based on specific requests for taste, color, and or functionality and then scaling up into production.
I have a solid record of accomplishments backed up by a solid reputation for getting things done.
I'm also proud to be a 2023 Certified (ICF) professional business coach.
For our internationally positioned associates, I'm certified to teach business English communication techniques related to the tea and beverage industries for international suppliers.
Tea Product Development
Tea Process Development
Tea Packaging Development
Tea Business Development
= Real Experience
Real Tea Business Experience
Business Coaching Certified
Business English Certified
The Business of Tea Coach
A valuable information resource, that can
teach you about The Business of Tea.
Education & Experience
I have enjoyed developing and supporting the commercialization of new tea products about once a month for about 40 years. Many are still in the market through 2024. I have extensive development, start-up, and scale-up experience.
Former Development Leader, then GM, and Board Member of Beverage House Inc. (A custom tea blending and private label liquid tea supplier.) 1984-2014. Company sold to Doehler in 2014.
Former Minister of Infusions (R&D Manager) at The Republic of Tea from 2015-2024. A great company.
Specialty Tea Institute
Level 4 Professional Series Graduate
12 Certifications between 2005-2013
International Tea Master Association
Certified Tea Master Jan 17th 2009
Specialty Tea Institute
Recommended Certified Speaker
ICF Certified Professional Coach
Master's Level 2023 MCPC
Bridge Education Certifications
Business English 2022-2023
American University
Business Degree Nov 2004
40+ Years Jr and Senior Level
Tea Business Experience
Former & Long Time Member of Institute of Food Technologists (IFT)
Former Member of
Research Chef's Institute
Robbin G. McCool MCPC
theteacoach@thebusinessoftea.com
US GMT -5 Robbin at 01-904-227-6621
Dedicated, Determined, Dependable
Wishing You The Best Brews
