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The Business of Tea
A Proven Resource

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Who Is . . .​

"The Business of Tea"

​​​​​Robbin McCool

Over 80,000 working hours . . .

Blending & brewing botanicals.


Comprehensive, tailored guidance from a industry expert and extensive network.

The Business of Tea (Robbin) works with the established business community, and entrepreneurs in the tea industry, offering expert support on various aspects of the business.

Expert knowledge of growers, producers, brokers and of tea in bags, bottles and other packaging formats. Supporting tea brands, tea retailers, food service operations and aspiring entrepreneurs in various aspects of the tea industry.

It's a Tea thing.

CapabiliTEAs

 

Since 1983, Robbin & Tea

I have either been directly involved, managed, or supported most aspects of the business of tea.

From the tea estate factory floor through the board room, I have enjoyed my 80,000 + working hours (40 years, and many 40+ hour weeks) specifically focusing on the business of tea.

My career focus has been on unique tea product development, tea process, development, or tea package development. Along with supporting sales and marketing which pave the path of each new, reformulated or repositioned  tea product.

 

TEA, HERBS & SPICES: Sourcing, Purchasing, Shipping, Bulk Storage, Sorting, Grading, Blending, QA Cupping, Packaging, Packaged Storage, Sales, Distribution, Trade Show & Presentation-Specific and other support.

I have had four decades of in-the-cup, glass, or bottle experience. Real-time, on-the-line experience and directly responsible for hundreds of new products across the tea spectrum in the traditional retail tea market, food service tea market, and specialty tea markets.

Thank You for your consideration.

Robbin

"I am not a consultant who spends my time and your money with investigations and reports, I am a business of tea coach who shares. Your sucess is my sucess. Tea has been my profession since 1983 through this date."

                                                   — Robbin

Coaching For:

  • Basic & Advanced Blending

  • Advanced Botanical Techniques

  • Infusion & Extraction Techniques

  • All Natural Processing Techniques

I can answer most questions and clearly explain:

  • Bulk Packaged Materials

  • Tea Bags Packaged

  • Ready To Drink   

  • Concentrated Liquids

  • All types liquid processes & packages.

I can explain and example how any type of processing or packaging works. While maintaining all natural, pure and stable blends and conditions.

Talk to it, through it.

Work together on it.

Voice or Zoom

Zoom​ Working Sessions

Flexible Hours

In Person When Appropriate

USA Eastern Time Zone

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The Business of Tea
2025 and Beyond . . .

Owned By Aramina – Operated By Robbin
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